"My first bike was a Fuji."
We hear it all the time. There's a definite glow when someone reminisces about that first bike. We feel it too. After all, isn't that what riding is all about?
Our goal at Fuji is to always keep that excitement alive for every type of rider. Whether your first bike was 30 years ago, or you’re shopping for it right now, we create a lifetime of memories, one bike at a time.
Established 1899
Fuji Bikes was originally built on a commitment to produce quality, high-performance racing bicycles. Throughout the world, the Fuji brand and its distinctive mountain logo became synonymous with cycling and cyclists everywhere.
Over a century later, that tradition continues with our latest line-up of road, mountain, gravel, and lifestyle models, ensuring an exceptional cycling experience for every type of rider. While our pursuit of excellence started years ago, your ride begins today.
Timeline
